Curb Your “Niche” Blues With This PPC Bully Strategy

by PPC Bully on January 5, 2009  –  Share This

If you have been using Internet for quite some time, you must be already aware of the website called dmoz.org. This is an open directory project and majority of the people know about it. Still, very few people have ever realized the power of this human-edited directory, which is undoubtedly the largest on the web. There are around five million websites listed on this directory under 590,000 different categories. Most people overlook the fact that these different categories are actually niches. Imagine! 590,000 niches are right there at your fingertips. But, how many times do we find people using this ultimate open directory project for niche hunting?

An Innovative Idea To Find The Right Niche

Niche hunting can be a very time-consuming and frustrating process if you don’t have any idea where to look out. Most of the times, it has been seen that people simply keep thinking about an array of things. But, there is a limit on the number of things you can think about. As far as a niche for an online venture is concerned, it can be an obscure topic but may still be highly profitable. Obviously, your imagination may never get even close to those ideas. Therefore, this is the time to be a little creative and smart. Using Dmoz for niche hunting is an innovative idea and it really works.

The best thing about Dmoz is that it is free to access. Besides that, it does not provide you with an unorganized list. Such lists only confuse. Just think about it – around 6 million niches listed in alphabetical order. Horrible! Such lists cannot be of much help. But, the good news is that the niches provided by Dmoz are categorized in a methodical way. Things are organized in such a way that you can easily find sub-categories by breaking down the high level niches. You can dig deeper and eventually find out the most suitable niche – something you can easily promote too.

For example, if you are thinking about a business related niche, you can click on the “Business” category on the home page. You will be transferred to a new page with sub-categories, such as “accounting”, “investing”, “employment”, “human resources” and others. Now, if you hit on “accounting”, this will take you to another page with sub-categories of “accounting”, such as “small businesses”, “firms”, “household employment”, and others. You can dig down even further by clicking on one of these links. Let’s say you click on “small businesses”. This will lead you to another page with a list of relevant website. Even each of these websites carries a specific niche. For example, when you look within these sites, you can find a niche as “affordable small business solutions”. This just might be the niche you were looking for.

Once you choose the niche, what you are going to do about it? Don’t expect any more help from Dmoz. They will not tell you how to build and run a successful online venture based on that niche, but creating a Bully project will definitely do. This way, when you use the power of Dmoz with PPC Bully strategies, you simply take a firm step towards success.

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One Comment ( add yours now )

1. Bill says:

   June 23, 2009 at 4:14 pm

   Great tips! I do not use ppc bully, and wish I could afford it, but I’m always learning from sites like these. By the way, I have paused this campaign, but did make 7 sales and just about broke even…